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Data on this report is based on areas within the legal city boundary, outlined in black on the map. Any additional neighborhoods shown on the map are associated with the city by name and are included for reference only.

Hilton Head Island, SC
Real Estate & Demographic Data






Hilton Head Island profile


Living in Hilton Head Island



Hilton Head Island is a medium-sized coastal town (i.e. on the ocean, a bay, or inlet) located in the state of South Carolina. With a population of 38,069 people and 13 associated neighborhoods, Hilton Head Island is the 12th largest community in South Carolina.

Hilton Head Island home prices are not only among the most expensive in South Carolina, but Hilton Head Island real estate also consistently ranks among the most expensive in America.

A relatively large number of people in Hilton Head Island telecommute to their jobs. Overall, about 15.41% of the workforce works from home. While this may seem like a small number, as a fraction of the total workforce it ranks among the highest in the country. These workers are often telecommuters who work in knowledge-based, white-collar professions. For example, Silicon Valley has large numbers of people who telecommute. Other at-home workers may be self-employed people who operate small businesses out of their homes.

Another notable thing is that Hilton Head Island is a major vacation destination. Much of the town’s population is seasonal: many people own second homes and only live there part-time, during the vacation season. The effect on the local economy is that many of the businesses are dependent on tourist dollars, and may operate only during the high season. As the vacation season ends, Hilton Head Island’s population drops significantly, such that year-round residents will notice that the city is a much quieter place to live.

Hilton Head Island is also nautical, which means that parts of it are somewhat historic and touch the ocean or tidal bodies of water, such as inlets and bays. Such areas are often places that visitors and locals go for waterfront activities or taking in the scenery.

Do you have a 4-year college degree or graduate degree? If so, you may feel right at home in Hilton Head Island. 53.81% of adults here have a 4-year degree or graduate degree, whereas the national average for all cities and towns is just 21.84%.

The per capita income in Hilton Head Island in 2022 was $66,506, which is wealthy relative to South Carolina and the nation. This equates to an annual income of $266,024 for a family of four. However, Hilton Head Island contains both very wealthy and poor people as well.

Hilton Head Island is a very ethnically-diverse town. The people who call Hilton Head Island home describe themselves as belonging to a variety of racial and ethnic groups. The greatest number of Hilton Head Island residents report their race to be White, followed by Black or African-American. Hilton Head Island also has a sizeable Hispanic population (people of Hispanic origin can be of any race). People of Hispanic or Latino origin account for 13.76% of the town’s residents. Important ancestries of people in Hilton Head Island include German, English, Irish, Italian, and French.

The most common language spoken in Hilton Head Island is English. Other important languages spoken here include Spanish and Other Indo-European.